Thursday, July 16, 2009

Introducing Diesel Fuel For Life: Summer Edition

I haven't taken a whiff, but I'm all "agog" (I already used up my monthly allowance of "googly-eyed") over the pretty, pretty, blue bottle. Anyway, read some news I got from the folks at Diesel.

Introducing the classic Diesel Fuel for Life fragrance with a summer twist! Dive into summer with a fresh burst of fragrance that evokes rooftop margaritas, beachside mojitos and backyard mint juleps. With Diesel’s new summer edition of its classic fragrance, you can drink in a quenching cocktail of Green Verveine, Anis and Blue Curacao all season long.

The lush, sparkling version of Fuel For Life illuminates the modern, masculine fragrance with bright, summery notes inspired by the season’s quintessential cocktails. The new ingredients intensify the fragrant aura of sexy energy that epitomizes the fragrance, infusing the vibrant potion with a fresh essence.

Captured in a vivid blue bottle with a frosted finish, the fragrance cocktail provides an instant injection of chilled refreshment to combat the summer heat.

WHERE TO FIND IT: The recently opened Fifth Avenue Diesel Flagship in New York, Diesel boutiques, Diesel.com, Macy’s, Dillard’s and other major department stores.
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