Friday, July 23, 2010

Looking All Pretty: Urban Decay Fall 2010 Collection

Oh my…another collection of goodies from Urban Decay! It's on the website now and will be hitting stores on August 1. Take a long, happy look!

Good Karma Brushes: We’ve all done our fair share of deeds that put us deep into karmic debt. Today, I ate someone else’s lunch out of the refrigerator at work. It was quiche Lorraine for crying out loud! Anyone who thinks their quiche will sit in a communal fridge undisturbed deserves to have it eaten. Lucky for me, I use Urban Decay’s Good Karma Brushes, so I get permanent good karma credit, and so can you. Just imagine the endless possibilities of a daily deposit to your good karma account.

No need to actually be a good person. Who’s got the time for that nowadays anyway! Urban Decay’s Good Karma Brushes are high performance, artist-quality, cruelty free, vegan, and eco-friendly! Each brush comes encased in a magnetic box fashioned out of recycled egg cartons, and embossed with the Urban Decay logo in purple foil. The super-soft synthetic brush hair (doesn’t hold on to stinky bacteria the way porous animal hair does…gross) is made from recycled PET bottles, and the sleek gunmetal brush handles are recycled aluminum. Tell your Birkenstock wearing, granola eating, non-carbon footprint leaving boyfriend to put that in his pipe and smoke it!

Don’t bother replacing the toilet paper roll or refilling the Brita. Continue being your lovely, self-involved self, and keep your karma in tact without sacrificing performance! Finally, a brush line with actual names rather than numbers tells you which brush to use for what/where! Whether you are a make-up novice or junkie, there is a Good Karma Brush to suit any and every beauty need. Scoop up each one, and feel good any time you make a withdrawal from your karma account.

Urban Lash: “He who winks his eyes plans perverse things…” Proverbs 16:30...As evidenced by the Bible, winking has historically been considered a dirty little secret shared by two randy individuals. When meeting my boyfriend’s uptight Republican parents for the first time, I thought I’d impress his dad with a little Sarah Palin style wink across the dinner table. Much to my surprise, not only was Mr. Adams well versed on the Tea Party, but on tea bagging as well. It was truly an evening of Biblical proportions.

Custom designed by Urban Decay, Urban Lash offers false lashes suitable for any and every situation, whether you’re accidentally seducing an elder Republican, or at home dancing in your underwear with a fan blowing your hair back a la Demi Moore in Striptease. Varying styles and widths (1/4, 3/4, and full) so easy an eight year old could put them on, will boost your confidence and add as much or as little drama to your lash life as you please. The 18 different styles offer up a wide range of different and beautiful lashes…most are everyday wearable! The handmade, cruelty-free, synthetic fibers make each pair affordably guiltless. Every ornate, little box comes with latex-free adhesive in a bottle with a built in applicator wand, ensuring no lash or glue snafus and total peace of mind.

Unexpected bootycall from Mr. Adams? No need to worry! Just toss on (it’s seriously that easy) your favorite style of Urban Lash, throw on some gloss, and practice your best wink. Customize each pair by trimming the lash width for a perfect fit, making your falsies look like they were made just for you (not Tammy Faye). To prevent lash-slide, wait 10 seconds for the glue to get tacky before fitting your new lashes snugly in place. Show your peepers off, be perverse and wink away!

Naked Palette: We don’t do modesty here. Full frontal is how Urban Decay does neutral! A far cry from ‘G’ rated, the Naked Palette by Urban Decay features a shade range that runs from the nudest champagne to the grittiest gunmetal.

Office-appropriate and smoldering all at once, our long and lean Naked Palette houses 12 eyeshadows, including 7 of our best-sellers (Gunmetal, Half Baked, Naked, Sidecar, Sin, Smog, and Toasted) and 5 new saucy shades (Buck, Creep, Darkhorse, Hustle and Virgin). Matte, shimmer, satin, or sparkle, we’ve upped the ante with these essential shadows. And as if that wasn’t enough, our sleek chocolate brown velvet box features gold foil detail complete with a mirror, plus we’ve included a never-before-seen, exclusive, double-ended version of our award winning 24/7 Glide-On Eye Pencil in Zero (black) and Whiskey (a rich brown new shade similar to Bourbon, without the sparkle). Also included is an essential, travel-size Eyeshadow Primer Potion. We’ve gone all in…it’s your turn to take it all off!

Vegan Palette: I chose the vegan lifestyle for health reasons, then it became a moral choice, and now it’s just the best way to annoy people. I’ve always been a first-class complainer, and adding vegan to my whiny persona made my job of complaining that much easier. That is, of course, until Urban Decay came out with the Limited Edition Vegan Palette.

Satisfying all of my Vegan beauty needs in one fell swoop, the Vegan Palette is an affront to myself, and the rest of my whiny vegan brethren, because now we have NOTHING to complain about! Boasting six best-selling vegan eyeshadows, travel sizes of Sin Eyeshadow Primer Potion and Zero 24/7 Glide-On Eye Pencil, this palette leaves me speechless, and gorgeous! Featuring saturated colors, Minx, Urb, and Gunmetal, alongside sexy neutrals Twice Baked, Smog, and Half Baked, this slim palette even appeals to the carnivores among us (you don’t want to be fighting HER for the last one on the shelf!).

Lip Junkie: Don’t blow your fix on glosses that don’t live up to their hype. Get hooked on Lip Junkie Lip Gloss and experience super-shine and long-lasting color without the sticky hangover. Pick your poison: choose from 11 chic shades that range from pretty neutrals to high-voltage brights, in sheer to medium coverage. Guaranteed to turn even the straightest-edge chicks into fiends.

Our luxe mint-flavored formula is laced with Maxi Lip, a key collagen boosting ingredient that moisturizes and actually plumps lips an average of 40% when used daily for a month! Being an addict has never looked so lovely.

Lip Junkie Lip Gloss features a slimline tube crowned by a signature, stained glass style metallic cap: gunmetal layered over rich purple lining. The soft and durable Surlyn tube is molded as a single piece, not crimped at the end, so no need to tweak out about lip gloss explosions in your bag ever again! Stash your gloss anywhere worry-free! The precision applicator tip has a soft feel and ensures perfect, mess-free application every time.
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